Schweppes

Defying the rules of spirit mixers.

Background

Schweppes Mixers are the most popular branded mixer in the UK. In a bold move to rejuvenate the brand and with a drive to tap into the lucrative market of 25- to 35-year-olds looking for 'taste experiences' Schweppes introduced three new flavours: Cranberry Spice, Capsicum Lemon and Calamansi Orange.